Key Topics Covered:
Craft a compelling brand story & ensure consistent messaging for a memorable brand identity.
Keep an eye on new trends like digital transformation, personalization, sustainability, and ethical branding.
Establish cutting-edge strategies aligned with your business goals.
Utilize tools for effective management and execute strategies flawlessly.
About The Speaker
Amitava is a brand and communications specialist with over 40 years of experience and one of the senior-most advertising professionals still active in the industry today.
He has launched over 100 brands, created over 350 ad films, handled mega and multimedia events in India and abroad, and worked on 360 deg communications
platforms.
He has helped build more than 50 power brands and many No 1 bestsellers.
He has been handling and managing some of the biggest Indian and Multinational companies, brands, corporate leaders, entrepreneurs and startup owners.
He’s been in successful leadership positions for the last 30+ years and became the CEO of Percept where he worked for 15 years.
In 2015, he become an entrepreneur and started his own Brand and Marketing Communications Consultancy firm. He has been involved with start-ups, MSMEs,
and corporates providing brand and communications strategies, digital marketing strategies, creative ideas, content etc…
Currently, Amitava is a Brand and Marketing Communications Consultant, Corporate Trainer and Mentor. He also has his own Marketing Communications Courses and Online Programs.

Past Webinar
Explore more about Cloud Telephony
Best Cost-Saving Strategies for Call Centers in 2025
Although providing outstanding customer service frequently comes at a high operational cost, call centers still...
Top 5 Ways AI-Driven Cloud Telephony is Revolutionizing Customer Support in 2025
Customer expectations have made headway, and it’s not just about answering calls but also about delivering seamless,...
IVR vs Chatbots: Which One is Best for Your Business Communication
From manual switchboards to AI-powered discussions, business communication has come a long way. Interactive Voice...