Predictive Analytics in Marketing: Using AI to Anticipate Customer Needs
Imagine knowing exactly what your customers want before they do! Join us on 29th August for an exciting webinar on “Predictive Analytics in Marketing”. Uncover how AI can transform your marketing approach, personalize your outreach, and forecast trends like never before.
Cauvery Uthappa will share actionable tips and real-world examples to boost your strategy and overall effectiveness.
Our expert speakers will share case studies, best practices, and actionable insights that you can implement immediately to take your business to the next level.
Don’t miss out—register now and be at the forefront of marketing innovation!
Speaker: Cauvery Uthappa
29th Aug, 2024
5 PM to 6 PM (IST)
Registration Closed
About The Speaker
Cauvery Uthappa is an accomplished senior business leader with over 20 years of strategy, marketing, communications, and management experience with providing creative, innovative, enthusiastic, and forward-thinking leadership in any business environment. She currently heads marketing & communications for Adecco, India. Prior to that, she worked with TeamLease Services, Atos, Siemens, HP, ESPN Star Sports & Motorola. Throughout her career, Cauvery has been involved in the whole gamut of effort straddling multiple functional areas within the strategy, sales, branding, and market research domain.
Overall, her career span includes work in most areas of marketing and strategy in HR Services, Information Technology and Media segment with exposure to both B2B, and B2C environment, and extensive knowledge of developing go-to-market strategy, managing corporate reputation, building brands, developing campaign strategies, and programs to increase awareness, revenue, and relevance. As an expert in building progressive, admired brands and driving pipeline and growth for high-performing marketing organizations, she specializes in reinventing their marketing approach, revamping their market research engine, enhancing customer-centricity, and customer experience, while repositioning marketing at the board levels.
She is a known evangelist and advocate of marketing transformation through the adoption of technology and is passionate about building next-generation marketing talent and capabilities.
Key Topics Covered:
Understanding Predictive Analytics
Grasp the fundamentals of predictive analytics and how it empowers marketers to predict customer behaviors and trends.
The Impact of AI in Marketing
Discover how AI revolutionizes marketing by enabling personalized, data-driven strategies anticipating customer needs.
Real-World Applications
Learn from real-life case studies that demonstrate the concrete benefits of deploying predictive analytics into marketing efforts.
Practical Implementation Strategies
Gain actionable insights on how to start leveraging predictive analytics in your marketing strategy, including tools, techniques, and best practices.
Why Attend?
Learn from Experts
Benefit from the insights and experience of an industry leader, Cauvery Uthappa, who brings a wealth of knowledge in marketing, communications, and AI.
Get Practical Tips
Actionable strategies and best practices that you can implement immediately.
Stay Ahead
Gain a competitive edge by understanding and adopting the latest trends in predictive analytics and AI-driven marketing.
Who can participate?
CEO’s and Founders
Directors, VP of Sales, and Marketing
Product Managers
Sales managers
Entrepreneurs
Our Valued Customers
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